🚀NEW:

Launch Facebook & Google Ads in 31 seconds

Do You want more real estate leads?

Then you need real estate marketing funnels

We build beautiful, high-converting, copywriter-quality real estate sales funnel systems exclusively for the high-performance property professional who wants to convert more real estate leads into clients, build their database and stay in constant contact with their database.

We do this by bringing together all the digital marketing tools you used to need and have combined them into a single, robust and bespoke Property Marketing CRM tailored to the high-performance real estate agent (new agents and veterans welcome).

Bulk Whatsapp

Engage like never before with our built-in Bulk Whatsapp Service

Facebook & Google Ads

Launch you own Google and Facebook Ads from your CRM in 1 minute

Be A Viral Agent

Expose your listings to 1000+ news and real estate websites

Supercharge Your Lead Generation Across All Channels, Beyond Just your Website

Property Funnels: Your powerhouse for capturing leads far and wide – not just on your website

  • Automatically Import and Respond to All Your Portal Leads - In Real Time, No Matter The Time of Day

  • Grab Leads Instantly from Facebook Messenger & Instagram DMs – Auto-Follow-Up Included!

  • Turn Web-Chat Conversations into Goldmines – with Zero-Effort Follow-Ups!

  • Inbound Calls and Whatsapps? More Leads, Less Hassle – Auto-Response Magic!

  • Facebook Lead Forms? Direct-to-You Leads with Automated, Speedy Follow-Ups!

How?

Thanks to our Built-In Conversation AI, Property Funnels transforms every interaction into a lead-generating opportunity.

This cutting-edge AI engages, understands, and responds to queries in real-time, ensuring no lead slips through the cracks.

Experience automated efficiency that feels personal and drives results

Trusted By High-Performance Agents & Agencies

Featured Locally & internationally

Get Real Estate Marketing Tips Delivered To Your Inbox Every Week!

Funnels

Websites

Drag & Drop Emails

Stop chasing and start closing

Say goodbye to spending hours emailing, calling and texting just to start a conversation. Property Funnels automatically follows up for you until they’re ready to talk.

Convert more leads without the work

Take the hassle out of scheduling appointments with our automated text, Whatsapp and email conversations and customisable campaigns – no more manual emailing, calling or texting required.

Web Chat

1000 leads per month

Automations

Opportunity Pipelines

Social Media Planner

Edge out the competition

Capture (and keep) people’s attention with timely messages and authentic messages– so no opportunity ever slips through the cracks. The other agents won’t stand a chance.

Do everything in one place

Property Funnels provides all the tools you need to succeed in acquiring, converting and retaining customers! No more hopscotching between different programs; keep everything under one roof with unlimited marketing campaigns, emails, landing pages, SMS, Whatsapp and a task manager — so what are you waiting for? Start connecting today!

CRM

Forms & Surveys

Calendars

We Also use AI 🤖to help you generate more leads

We build AI lead magnets like the "Seller Readiness Quiz" which can be placed on your website or landing pages.

Convert more of your web traffic into leads or use it in your online advertising, email broadcasts and Whatsapp database reactivations.

Give it spin now 👇

Fresh

Leads

Launch High Converting Facebook and Google Ads in 45 seconds straight from your Property Funnels CRM.

Ads to attract sellers, buyers, landlords, tenants, auctions and new developments

Web Chat

True two-way chat. Ask for more information or chat in real time

Sales Management

Show your seller exactly what you are doing for their property, or follow the journey of your leads

Connect your personal Whatsapp number to enjoy true two-way conversations with your leads, or automate responses using the Property Funnels automations

Email Automation

Set and forget.

Build long term nurture campaigns to ensure you ALWAYS stay top of mind

Social Media Planner

Post automatically to Facebook, Instagram, LinkedIn, Twitter, TikTok and Google Business Profile

Reputation Management

Why be a best-kept secret?

Automate review requests after an appointment, key handover or successful placement - the floor is yours

Tracking Dashboard

Track your lead counts, deal values and closing percentages

Pre-Loaded

With Property Specific Campaigns and Automations to Help You Grow Faster

Pre-built campaigns

Birthday campaigns, happy property anniversary and 22 weeks of done-for-you emails to ensure you remain top of mind and in your contacts’ good graces

Appointment campaigns

Get face/phone time with potential sellers and interested buyers (to keep your pipeline full-up)

Reputation campaigns

2-click reputation-enhancing campaigns to drum up positive reviews from your best or newest clients (or automate it by linking it to completed appointments)

Prequalify potential buyers with our 6-point Buyer Ready Quiz

Only if you want higher-quality long-form leads

Plan your social media posting

Automatically post to your or your team’s most important social media profiles, including Facebook, Instagram, LinkedIn and Google Business Profile

And…The AGENTS’ FAVOURITE FEATURE

Automatically import new leads from Property24 and other portals into your CRM

Build active campaigns around home buyers so they sign up for appointments with you and they don’t go cold! This is one of the best ways to separate the home buyers from the browsers!

Our latest youTube videos

Funnels help you Attract and grow

What’s a Funnel?

A funnel starts with a single-focused landing page that is designed to get quality inbound leads to do one thing: sign up, buy your product, or use your service. One top mistake agents make is to go too broad and try to get a home buyer and seller from the same page.

How Does A Real Estate Marketing Funnel Work?

The real estate marketing funnel is a system that helps you turn leads into clients. It starts with generating awareness among your target audience through marketing activities like Google and Facebook advertising, public relations, and content marketing.

Once you’ve caught their attention, you need to nurture your relationship with them by providing valuable information and resources.

When they’re finally ready to buy or sell a property, you’ll be top of mind and they’ll contact you to help them with the transaction.

Do Real Estate Sales Funnels Really Work?

The short answer is YES!

Real estate sales funnels are a great way to increase your business’s bottom line. By using a sales funnel, you can more efficiently target potential customers and close more deals.

A typical real estate sales funnel includes four stages: awareness, interest, decision, and action.

First, you must generate awareness of your business among potential customers. This can be done through marketing and advertising efforts.

Next, you must generate interest in your business’s products or services. This can be done through providing information about your business and its offerings.

Once you have generated interest, you must then help the potential customer make a decision about your business. This can be done through providing pricing information, testimonials, or other data that helps the customer understand the value of your business.

Finally, once the customer has made a decision, you must take action to close the deal. This can be done through negotiation and follow-up.

How Do Real Estate Agents Generate Leads?

There are a number of ways that real estate agents generate leads.

One common method is cold calling, whereby agents contact potential clients who have not expressed any interest in buying or selling property.

Another modern lead generation technique is internet marketing, where agents use online tools such as SEO and social media to reach a wider audience.

Personal networking is also a popular lead generation strategy, as it allows agents to tap into their personal and professional networks to find potential clients.

Finally, brand awareness campaigns can also be an effective lead generation tool, as they help to raise the profile of the agent and their business.

Who Needs A Funnel?

Real estate professionals who are looking for a simple and affordable solution to capturing new seller, buyer, landlord and even tenant leads, and converting them into clients (regardless of your zip code or if you’re a new business).

How A Funnel Is Built

A Funnel for real estate needs to do one of two things: It needs to help real estate professionals attract and convert curious homeowners into serious sellers; or browsing buyers into committed purchasers.

We succeed in converting buyers and sellers into clients by building high-converting and attractive landing pages in the Property Funnels CRM.

The reason why we use Property Funnels is because it’s both highly affordable and beautifully integrated with social media, has its own email sender, form and survey builder, reputation enhancer, is Google My Business integrated, is Zapier connected and so much more.

We Can Help YOU!

Get the scoop

blog image

5 new strategies to get real estate listings everyday

February 19, 20248 min read

Cold calling is a classic real estate lead generation strategy, but it’s not the only way to get listings.

In fact, with a little creativity, you can generate new leads every day, ensuring a steady stream of potential listings.

Do you need more real estate listings?

In this blog post, we will discuss five new strategies that you can use to get real estate listings every day. These strategies are time-tested and proven to work, so don’t hesitate to try them out!

1.   Utilize a CRM to keep track of all your leads and follow-ups

When it comes to getting real estate listings, it pays to be organized. A CRM, or customer relationship management system, can help you keep track of all your leads and follow-ups in one place. This way, you can quickly identify which prospects are ready to list their property and which ones need more nurturing.

A CRM can also help you stay on top of your appointments and tasks, so you never miss an opportunity to list a property.

Additionally, a CRM can automate many of your tasks, such as sending out automatic emails and reminders.

By utilizing a CRM, you can streamline your listing process and close more deals.  As any top agent knows, time is money in real estate. So if you’re looking to get more listings, a good CRM is essential.

2.     Follow up with leads ASAP and consistently - don’t let them slip through the cracks

In the game of real estate, listings are the name of the game. The more listings you have, the greater your chances of making a sale.

However, getting listings can be a challenge, especially in today’s competitive market.

One way to increase your chances of getting listings is to follow up with leads as soon as possible - before one of your competitors does.

The truth is most people looking to sell their homes will contact more than one real estate agent before making a decision on who to choose.

Studies have shown that most people who are considering selling their homes will make a decision within the first two weeks of initial contact.

This means that if you wait too long to follow up, you may miss your chance.

In addition, while it’s important to respond quickly, it is even more important to follow up consistently to ensure your leads do not fall through the cracks.

While this is not always possible to do manually, there are amazing CRM systems that can help you automate the process.

You’ll be surprised at how effective having a system to do this on your behalf can be.

Don’t let leads slip through the cracks by forgetting to follow up or taking too long to get back to them.

3.   Use targeted marketing strategies to reach your desired audience

Getting new real estate listings all starts with a great marketing plan. You need to determine who your target market is and what you’re going to say to them.

You also need to make sure your marketing stands out from the crowd. There are a lot of real estate agents out there, so you need to find a way to stand out. One way to do this is by using targeted marketing strategies.

For example, if you’re trying to reach home sellers, you might use different marketing strategies than if you’re trying to reach luxury home buyers. By tailoring your marketing to your target audience, you’ll be more likely to get the kind of results you desire.

Once you have your marketing plan in place, it’s time to start executing it.

There are several ways to reach your target market. You can use traditional methods like print advertising or online methods like social media marketing. The important thing is that you’re consistent with your message and that you’re reaching the right people.

If you’re in the business of real estate, then you know that listings are the lifeblood of your operation.

Without a constant flow of new listings, it would be very difficult to keep your business going. In real estate, volume is key.

This means the more people you can reach, the more potential leads you will get. And the more leads you generate, the more people you will get to speak to and convert into clients.

The secret to consistently converting your leads into appointments and listings is to have an automated follow-up strategy in place.

This can take the form of an email drip campaign.

An email drip campaign is a series of automated emails that are sent to your leads over a period of time. The goal of an email drip campaign is to keep your name in front of them so that when they are ready to list and sell, your name is the first one they think about.

4.   Create valuable content that potential clients will want to read and engage with

If you want to build a real estate business that will last for many years, you need to focus on creating valuable content that potential clients will want to read and engage with.

The type of content you create will depend on what you think your potential clients will find most helpful and informative. But no matter what type of content you decide to produce, make sure that it is high quality and offers real value.

Here are 7 content strategies that you can use to get real estate listings every day:

Write articles - Informative articles are a great way to attract leads and build interest. Write about topics that potential clients would be interested in, such as tips for buying or selling a home, the real estate market in your area, or real estate news.

You can write and publish on your own blog (see below) or offer to guest publish in reputable industry magazines, e-magazines and on other websites.

Create a blog - A blog is a great platform for sharing articles, as well as other types of content like video, infographics, and images. Be sure to post new content regularly and promote your blog through social media and other channels. Combine SEO strategies to ensure your content is found by people searching for answers to their questions.

Develop an e-book - An e-book is a great lead generation tool. Write about a real estate topic that would be valuable to your target audience and offer it as a free download on your website or blog.

The great thing about an e-book is that you can even download one that is already completed, and simply add your name, logo and contact information to it. Search Google for PLRs to find some great resources.

Create a video series - Videos are another great way to attract leads and build interest. Create a series of short, informative videos about real estate topics and post them on your website, blog, and across your social media channels.

A top tip is to upload them to your YouTube channel and embed them on your website to ensure you receive maximum exposure.

Develop a real estate seller’s guide - This is a great way to attract homeowners who are looking for information about selling their home. Be sure to include your contact information so that interested leads can get in touch with you.

Things to include are costs of selling, things that need to be done before selling and tips on home staging, to name a few.

Create an email newsletter - Email newsletters are a great way to keep leads engaged and informed about what’s going on in the real estate market. Be sure to include your contact information so that leads can easily get in touch with you.

The key with email newsletters is variety. Remember, not everyone in your database wants to buy or sell right now - so mix it up and you’ll ensure you keep your database engaged with your content over a longer period of time.

Send happy birthday and property anniversary emails - Depending on the size of your database, on any given day there is someone who is celebrating their birthday or property anniversary. Sending them a birthday or property anniversary email is a great way to remain top of mind.

And property anniversary emails are also an excellent way to interest your clients in a free valuation - which could result in a new listing!

5.   Stay organized and always be prepared for new opportunities

In the world of real estate, it’s important to always be prepared for new listing opportunities.

That means staying organized and having a system in place to handle each listing that comes your way.

One way to stay organized is to use a CRM, or customer relationship management, system. This system can help you keep track of your contacts, leads, and properties.

Additionally, you should always be prepared with a listing presentation that you can share with potential sellers. This presentation should highlight your unique selling points, what you do for your clients to ensure their properties receive maximum exposure and it should explain why you’re the best agent for the job.

Finally, don’t forget to follow up with every lead. A simple phone call or email can make all the difference in landing a new listing.

By following these simple steps, you can make sure that you’re always getting new real estate listings. Happy hunting!

real estate listingslead generationcrm
blog author image

David Steynberg

David Steynberg is a serial entrepreneur who has been involved in the South African real estate market for more than 10 years. He started his career in media before moving into copywriting and marketing, combining these skills to create full-stack solutions for real estate professionals and agency owners alike. He enjoys developing strategies that will take any agent or business owner to the next level while also providing an edge over their competitors. His company Property Funnels provides CRM, lead generation, reputation management, social media management, content creation and SEO services alongside other essential needs of property agents like websites, funnels and brand development.

Back to Blog

Follow us on

social media!

Want to follow us on Facebook and Instagram? Click on the links to follow our journey!

Get Real Estate Marketing Tips Delivered To Your Inbox Every Week!

Resources

About

Copyright© 2024 Property Funnels. All Rights Reserved. Made with ❤ in South Africa